Digital Analytics & Regression

随到随学随时按照自主进度学习
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课程介绍

Follow a case study where you define the business objective, establish the data required to address that objective, and use R, the programming language, to derive insights from the data. As with any business challenge, you will be required to articulate your findings to a business audience.

Learn basic concepts in statistics with step-by-step guidance on how to conduct an analysis to solve the business problem.
Data Science is like triathlon. Programming is cycling, by far the biggest investment is required in hardware and software. Running is domain expertise and communication skills and, swimming is mathematics, statistics and modelling. There are competitions in each of these disciplines, cycling, running and swimming (and there always will be), but the need for super athletes who can do all 3 is growing. An athlete who is brilliant at one discipline can learn the other two and succeed in the triathlon.

课程大纲

学习目标

Defining a business objective
Creating a data analytics solution
Articulating a recommendation

考核标准

课件浏览100%,客观练习0%,主观练习0%,课内讨论0%。
课程内容不断迭代,成绩以当时的课程内容为准,一旦合格,可以申请证书。申请证书后,以结课处理,成绩不再改动

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